Customer Relationship Management: Shashank Nigam CEO Simply Flying

http://www.youtube.com/watch?v=MeW2NYlPG04endofvid [starttext]

Customer Relationship Management: Shashank Nigam CEO Simply Flying

This is an uncut recording of a Live keynote presentation by Shashank Nigam, CEO of Simplifying, at the Social India Conference 2011 Bangalore. The theme being how CRM is changing to Cult Relationship Management. The presentation focuses on the travel process and how travelers are engaging with the brands as they travel. It forces airlines and travel executives in general to re-look at customer engagement strategy. [endtext]

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